Wednesday, February 27, 2013

Advanced Cabinet Systems Expands National Reach With New Casework Dealer

Marion, Indiana—Advanced Cabinet Systems (ACS), a manufacturer of Division 12 Plastic Laminate Casework and Retail Store Fixtures, has expanded their dealer network by signing The Braley Company as their latest dealer of Division 12 casework in the Tennessee, Georgia, and Alabama Markets. Darryl Braley, Founder and President of The Braley Company, had over 20 years experience in the plastic laminate casework industry when he established The Braley Company in 1995. Located in Harrison Tennessee, The Braley Company specializes in selling casework in the healthcare, educational, and industrial industries.
 
In 2011, ACS changed their business model to focus on manufacturing quality casegoods and developing a dealer network to sell their products. “ACS has an aggressiveness and drive that their competition lacks,” says Kelly Cooke, Vice President of The Braley Company.  ACS succeeded in surpassing its bid goal by more than 50% in 2012 alone. This shift is primarily attributed to the ACS dealer expansions. “I’m excited to take the quality products ACS manufactures to the southeast market. ACS is committed company that stands behind their product, which is important to us,” says Cooke.
 
ACS has developed an extensive casework dealer network since 2011. Their dealers include Harry J. Kloeppel & Associates, Inc. representing ACS in the Indiana and Illinois territories, Glover Equipment to handle Maryland, Delaware, and Washington D.C. , The Barfield Group to represent Florida, Smith & Schaefer to represent ACS in Michigan, Ohio, western Pennsylvania, and Kentucky, m.LICCIARDELLO to represent eastern Pennsylvania and New Jersey markets, and most recently The Braley Company representing Tennessee, Georgia, and Alabama.
 
ACS is actively seeking out dealers in other regions as they continue to expand. If you’re interested in learning more about the ACS dealer program please contact Jay Higgins (jhiggins@jgbowers.com).

Monday, February 11, 2013

2013 Trend Watch

JWT, one of the most well-known marketing communication brands in the world, recently released their annual trend report: 100 Things to Watch in 2013.

If you want to see the list in its entirety, you can check out the report here. However, the firm did put together a short video that I wanted to share, which seems to be a quick overview of the 10 trends they believe are going to make the biggest impact.

Whether or not we will actually see these ideas go mainstream in the next year has yet to be seen, but I have to say, I find them to be pretty thought provoking. 

What do you think? Do you see these trends becoming reality in 2013?